a thousand words

by Oct 11, 2012ModMarket0 comments


“The subject is the power of photography”  ~Julius Shulman

It’s time.  I’ve always prided myself on my listing and visual tour photos, but recently I’ve noticed some other photos look better than mine.  This cannot be!  My trusty 8 year old Sony point and shoot camera with ‘wide angle’ lens attachment just wasn’t capturing interiors like I would like.  For the last two years, I have shot my exteriors with a Nikon DSLR, but was still using the Sony for interiors because of the wide-angle capability.

After much online research and talking to the folks at Cord Camera, I decided on a Tamron 10-24 mm lens and a Nikon SB 700 flash.  This stuff was not cheap – but was so worth it!  A 3 way comparison is below.  I took these standing in the exact same spot – the top photo is with the old Sony, the middle is the Nikon with the original 18-55 mm lens and standard built-in flash, and the bottom is the new lens and flash on our Nikon D3000.  I’m sure I still have a lot to learn about the capabilities of this equipment, but I think the difference is dramatic!  What do you think?  Would you rather have an agent with an eye for architecture and knowledge of your home take professional quality pictures or rely on another brokerage’s staff photographer taking pre determined shots?  Or worse yet, photos taken on a standard point and shoot or cell phone?   When it comes to listing your property, it does not cost any more to get the best. It’s your choice!

sony point and shoot with wide angle attachment

nikon d3000 with standard 18-55mm lens and integrated flash (miller + harper jumped in this shot for fun)

nikon d3000 with our new tamron 10-24mm lens and nikon SB 700 flash. i’m still learning how to keep the walls & lines straight!


“I have four Ts. Transcend is, I go beyond what the architect himself has seen. Transfigure—glamorize, dramatize with lighting, time of day. Translate—there are times, when you’re working with a man like Neutra, who wanted everything the way he wanted it—‘Put the camera here.’ And after he left, I’d put it back where I wanted it, and he wouldn’t know the difference—I translated. And fourth, I transform the composition with furniture movement.”  ~Julius Shulman


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